'Our business is infested with idiots who try to impress by using pretentious jargon.' - David Ogilvy
The
Sunday Times The Month
..................................................................
I was commissioned by unit9
to art direct and design seven features for the Sunday Times CD-ROM,
The Month.
Together with unit9, who produced the entire project we worked with
Rory and Andrew from State
of Emergence.
Each project ran for ten days. In that time we had to produce an fully
interactive, flash built feature for the CD-ROM.
As well as conceptualising an approach, designing the four chapters
of content I also produced a 60 sec video edit for each feature, along
with three subsequent interstitials.
The designs were then developed and animated in Flash and skillfully
built by the team at unit9.
Collectively they were constantly challenging projects and only made
possible due to the creative team involved, but more so the capabilities
of unit9 for managing and producing such a demanding project in such
a small amount of time.