Hill&Knowlton
(H&K)
Online brand guidelines
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In November of 2002 I was employed by
Hill&Knowlton to consult and develop a written style guide document
outlining a full and comprehensive online guideline for all of their
territories.
The document was in preparation for their global rebrand, designed
by the Partners.
There were fourteen representing H&K all over the world spanning
all five continents. The objective was to produce a structured document
that would be used as a design manual across all of their the H&K
offices.
The result was a 92page guide for the standard design that saw a
much clearer, more concise design style across the web platform
for H&K.
In more recent years their online presence has again been redesigned,
but the structure created in our guidelines was adapted once again. |